Sharing by Guest Speaker: Winning Strategic Major Accounts with AI

In today's competitive marketplace, winning strategic customers requires more than a great product—it demands a deep understanding of customer priorities and the ability to deliver measurable business value. How do you uncover customer insights, analyse market trends, identify growth opportunities, and prepare impactful C-suite conversations more efficiently? How can one leverage practical ways to combine AI with strategic thinking to strengthen customer engagement, sharpen value propositions, and improve business development outcomes, while preserving the trust, empathy, and human relationships essential for long-term success.