Sharing by Guest Speaker: Latest Trends in AI Marketing in 2026: From Content Generation to Customer Simulation

AI adoption in marketing is moving beyond simple content generation. The next wave is about using AI to understand customers, personalize communication, test messages before launch, and predict how different audiences may respond. In this sharing, Louis will cover the latest AI trends in marketing, including AI agents, personalization, predictive customer insights, AI search, and simulated customer research. He will also share practical examples of how companies can use AI to reduce guesswork in campaigns, improve go-to-market decisions, and make better marketing bets before spending heavily.