Kinsen Au

Kinsen is the managing director at Natpak who has been an expert in packaging business since 1978. They provide sustainable packaging solutions for the world’s most reputable consumer brands in various industries such as watches, jewelry, eyewear, cosmetics, stationery, tea, premium alcohol and consumer electronics. Presentation is everything. The art of packaging can effortlessly elevate the brand and ultimately drive business. Natpak designs can create a spectacular open-box experience for their customers.

According to a United Nation’s research, more than 8.3 billion tons of plastic had been produced since the early 1950s. About 60% of that plastic has ended up at either a landfill or the natural environment. The rate of plastic production has grown more rapidly than any other materials. There is also a shift in production from durable plastic to the wasteful single-use plastic. These plastics have exponentially become an integral part of our daily lives.

At Natpak, they believe it is their responsibility as a solution provider and manufacturer to help save our environment. They identify alternative sustainable materials from their extensive library, develop products that contribute to the circular economy, and most of all, design sustainable and affordable packaging solutions tailored specifically to the brand’s needs. Together, it can help fight climate change by disrupting the traditional packaging industry with more mindful and sustainable solutions.

‘I’ve heard about BLW from another member, and I have to say what an honor to be able to join Dennis and his network of people in Hong Kong who are so passionate about social & environment impact business and are so willing to share their amazing experiences with others.’